• Know Thy User
  • Choose the right terminology for a consumer application.
  • How Much is Too Much
  • Working with the right size focus group for your testing.
  • Turing Data into Decisions
  • How to quickly target 'pain points' to improve usability.

In this free whitepaper you'll get tips like:


“What we really needed to know was how humans would use the app. People use smartphones in many different ways, so we needed to make sure the user experience lived up to expectations – and that’s where uTest provided such value.”

Charlie Young

Lead Consultant

NHS Direct

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Brands that know the secret to better testing:


According to Gartner, 64 billion mobile apps were downloaded in 2012. In 2013, that number is expected to pass 100 billion. By 2017, Gartner predicts year download numbers will reach 269 billion.

The Cost of Software Bugs

According to a report by the University of Cambridge, programmers spend nearly half their time correcting code and fixing bugs. The report estimates software bugs cost nearly $312 billion a year.